HUMAN TECHNOLOGY
BERETTA
“HUMAN TECHNOLOGY” IS AN ARTISTIC SHORT MOVIE CELEBRATING THE UNIQUENESS AND THE DISTINCTION OF EVERY BERETTA PREMIUM GUN. THIS MOVIE BY ANCARANI STUDIO, UNDER THE CREATIVE DIRECTION OF PAOLA MANFRIN, REVEALS THROUGH THE MINUTIA OF THE MANUFACTURING PROCESS, THE GENESIS OF A LUXURY BERETTA SHOTGUN. A POETIC JOURNEY THROUGH STERILE ROBOTIC ROOMS IS BLENDED WITH FIVE CENTURIES OF BERETTA’S HISTORY, CULMINATING IN THE FINAL ASSEMBLY BY THE GUNSMITH, EVER THE WISE GUARDIAN OF THE ART OF MANUFACTURING.
Director - Ancarani Studio
Creative Director - Paola Manfrin
DoP - mauro chiarello
Music Composer - bartolomeo sailer
Editing - Dario Lotti (VMD / Bunkerville)
Sound design - Mirko Fabbri
Line producer - Teresa Antonioni
Production manager - Michele Virgilio