Human Technology

“Human Technology” is an artistic short movie celebrating the uniqueness and the distinction of every Beretta premium gun. This movie by Ancarani Studio, under the creative direction of Paola Manfrin, reveals through the minutia of the manufacturing process, the genesis of a luxury Beretta shotgun. A poetic journey through sterile robotic rooms is blended with five centuries of Beretta’s history, culminating in the final assembly by the gunsmith, ever the wise guardian of the art of manufacturing.

A film by Ancarani Studio
Creative Director – Paola Manfrin
DoP – Mauro Chiarello
Musical Composer – Bartolomeo Sailer
Editing – Dario Lotti